10 Sales Tips from the Hayward Miller Team
Here are 10 tips to help your sales!1. Research your prospect.
Understand their needs from their point of view.
2. Be prepared to use open and closed questions.
Open questions often start with words such as what, why, tell me about, share with me, and how. Open-ended questions should bring about descriptive answers from your prospect, not a ‘yes/no’ answer.
Yes or no answers or short non-expressive answers are the results of a closed-ended question which customarily begins with is, are, can, may, do, will, etc.
Open-ended or closed-ended question are neither good nor bad; they each have their purpose.
3. Be well prepared.
Make sure you know your potential client before meeting them. Make sure that you fully understand their problems/issues.
4. Know when to stop talking/selling.
It is possible to talk your way out of a sale!
5. Be consistent in your approach.
Have a documented sales pitch that reflects your company’s strengths.
6. Ask the questions you want answers to.
This may sound obvious but it’s surprising how little it happens. A good example would be, “Do you have any supply issues we could help you with?”
7. Knowledge is power.
The more you know about the product or service you are promoting, the easier it will be to do so. You must believe in your product.
8. Understand and highlight your Unique Selling Point (USP).
Make sure you bring attention to what makes your company stand out from the crowd.
9. Be confident.
Always be confident in your capabilities.
10. Listen with 2, speak with 1.
There’s a reason we have two ears and only one mouth! Make sure you listen to what the customer is saying, and what they are responding to when you’re the one doing the talking.
If you’d like to know more Sales Tips and what Hayward Miller can do for you. Call us:- 01842 821440
Written & Published by Leyla Hussein
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